Introduction
For years, automotive enthusiasts and high-performance family haulers have whispered about the mythical flagship SUV from Ingolstadt: the Audi SQ9. In 2025, the long wait is finally coming to an end. Recent spy photos and internal design leaks give us our clearer-than-ever view inside the 2027 Audi SQ9. Positioning itself above the popular Q8/SQ8 lineup, this full-size three-row performance beast is designed to take direct aim at established heavyweights like the BMW X7 M60i and the Mercedes-AMG GLS 63.
While the exterior sports aggressive quad exhaust tips, an oversized single-frame grille, and sleek lighting elements, it is the cabin where Audi has truly poured its engineering genius. If you are curious about what driving a futuristic, V8-powered ultra-luxury cruiser feels like, let us dive deep into the cabin details unveiled in these latest interior photos.
A New Era of Cabin Design: The Quad-Screen Layout
When inspecting the latest interior photos of the 2027 Audi SQ9, the first thing that strikes you is the sheer real estate dedicated to high-definition digital displays. Moving away from the dual-touchscreen setup found in current Audi models, the SQ9 introduces a continuous curved glass panel that houses both the Virtual Cockpit driver display and a massive central infotainment screen.
Key highlights from the leaked dashboard shots include:
- 14.5-inch OLED Central Touchscreen: Powered by Audi's newest Android Automotive-based OS, offering seamless voice commands and fluid gesture control.
- 11.9-inch Digital Driver Display: Configurable performance gauges, full-screen 3D satellite mapping, and real-time telemetry options.
- Dedicated Front Passenger Display: Positioned directly in front of the passenger seat, allowing video streaming, navigation input, and media controls without distracting the driver.
- Augmented Reality Head-Up Display (AR-HUD): Projects directional arrows, speed warnings, and driver assistance alerts directly onto the road ahead.
Three Rows of Supreme Comfort: Seating and Space
One of the main criticisms of the Audi SQ8 was its sacrifice of a third row for a coupe-like roofline. The 2027 Audi SQ9 resolves this entirely. Photos confirm a generous 2+2+2 captain’s chair configuration, alongside an optional 7-passenger bench layout.
The front seats are trimmed in rich Valcona leather featuring diamond-stitched quilting and illuminated 'S' badges embedded into the headrests. Multi-contour adjustment options include 18-way electric positioning, heated and ventilated cushions, and ten dynamic pneumatic massage programs. Meanwhile, second-row passengers are treated to individual climate zones, electric side window blinds, and dual 10.1-inch entertainment tablets mounted on the front seatbacks.
Crucially, the third row appears far more accommodating than that of its smaller siblings. Generous footwell depths and dedicated rear air vents ensure adults can ride comfortably over long distances.
Ambient Lighting and Premium Sound
Audi has always mastered cabin mood lighting, and the SQ9 elevates this art form. Photos reveal dynamic light strips spanning the entire dashboard width and tracing the contours of the door panels. These light strips do not just look stunning—they respond to driving conditions, flashing red during blind-spot alerts or pulsing blue to match climate adjustment inputs.
Audio is handled by an available Bang & Olufsen 3D Advanced Sound System. Featuring 23 strategically placed speakers and active noise cancellation, the cabin isolates road noise effectively, allowing passengers to enjoy serene high-speed cruising.
Recommended Interior Upgrades & Car Care Products
If you are planning to purchase a high-end luxury vehicle like the 2027 Audi SQ9 or currently own a premium SUV, keeping the cabin pristine and functional requires top-tier gear. Here are our top product recommendations:
1. Fitcamx Integrated Dash Cam for Audi ($229.00) Maintain an OEM factory look with a custom-fit dashcam that mounts seamlessly behind the rearview mirror without dangling wires. Captures crisp 4K footage for complete peace of mind. 2. Chemical Guys Leather Cleaner and Conditioner Kit ($29.99) Preserve high-end Nappa and Valcona leathers. This non-greasy formula cleans dirt and moisturizes leather surfaces to prevent cracking and premature wear over time. 3. WeatherTech DigitalFit FloorLiners ($210.00) Protect your luxury carpet from dirt, mud, and spills. Custom-molded laser-measured floor mats provide maximum edge-to-edge coverage for all three rows. 4. Anker Roav Jump Starter Pro ($99.99) Compact yet powerful, this portable lithium battery pack can jump-start large V8 engines and charge your modern mobile devices via high-speed USB-C ports.
How the SQ9 Interior Stacks Up Against Rivals
| Feature | 2027 Audi SQ9 (Predicted) | BMW X7 M60i | Mercedes-AMG GLS 63 | | :--- | :--- | :--- | :--- | | Screen Tech | Triple OLED + AR HUD | Curved Dual Display | MBUX Hyperscreen | | Seating Capacity | 6 or 7 Passengers | 6 or 7 Passengers | 7 Passengers | | Leather Finish | Diamond-Stitched Valcona | Merino Leather | Exclusive Nappa | | Cargo Volume (Max) | ~85 cu ft | 90.4 cu ft | 84.7 cu ft |
Compared to BMW's modern, driver-centric cockpit and Mercedes' ultra-flashy Hyperscreen dashboard, the Audi SQ9 strikes a perfect balance between technical sophistication, clean understated design, and high-performance sportiness.
The Bottom Line / Our Verdict
The interior photos of the 2027 Audi SQ9 confirm that Audi is serious about taking back the crown in the full-size luxury SUV segment. By blending space-age OLED screen setups, exquisite material craftsmanship, and true three-row utility, the SQ9 looks poised to set a new benchmark for luxury interiors when it officially hits showrooms.
Our Rating: 4.8 / 5.0 Pros: Stunning quad-screen digital integration, spacious third-row seating, world-class material selection, and clean ergonomics. Cons: Touch-sensitive steering wheel controls may present a slight learning curve for traditionalists.